Top 5 Meal Kits and Specialty Foods Apps in France Q4 2020

In the last quarter of 2020, France saw interesting activity in the Delivered Meal Kits and Specialty Foods app category. Sensor Tower provides comprehensive data on the performance of the leading applications in this segment.

HelloFresh: Meal Kit Delivery experienced a steady number of weekly active users, starting at approximately 17K in late September and peaking at around 22K in early November. Downloads showed a downward trend, from 3K in late September to under 3K by the end of December.

Quitoque, le panier à cuisiner followed a similar pattern with downloads, peaking at over 4K in early November and then declining to under 2K by the end of December. Active user data was not provided for Quitoque.

RXEAT showed an initial surge in downloads, reaching over 3K in early October, but saw a significant drop to virtually nonexistent downloads by the start of November. The app did not report active user numbers.

Potager City had a modest presence with downloads hovering around 1K at the start of the quarter and then declining to under 400 by the end of December. Like RXEAT, active user data was not provided.

Vivino: Buy the Right Wine, however, stood out with a significant increase in both downloads and active users towards the end of the quarter. Downloads spiked from around 18K to over 47K in the week of December 21, while active users more than doubled, rising from 184K to over 354K in the same period. Revenue trends for Vivino fluctuated, peaking at 25K USD in late October and then decreasing to 10K USD by the end of December.

These trends showcase the dynamic nature of the Delivered Meal Kits and Specialty Foods apps in France. For more detailed insights and analysis, Sensor Tower's platform provides a wealth of data on app performance across various markets and categories.